December 2011
21 posts
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Don't remove all those LinkedIn clichés just yet
After LinkedIn announced this year’s lists of the most overused words in its profiles yesterday morning, an array of people pulled theirs up to see whether they flaunted their “creative,” “effective” “track records” a bit too much.
A few tweeted that they had none of the 10 worn-out words in their LinkedIn profiles. Many others, including LinkedIn’s...
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This Is Why You Were Friended or Unfriended...
While some Internet interactions are online-only relationships, the most common reason we add friends on Facebook is because we know people in real life.
According to recent research from NM Incite, for 82% of Facebook users, knowing someone offline is reason to add them on the social network. The next most common reason for adding a friend is having many mutual friends, a practice reported by...
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Time Spent Streaming Outpacing Number of Streamers
In the U.S., the amount of time spent streaming videos online is growing at a much faster rate than the number of video viewers, according to Nielsen. Over the last three years, time spent watching video from home and work computers has more than doubled while the number of unique viewers increased 26 percent over the same period.
“The greater increase in time spent viewing compared to the...
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Android Phones and iPhones Dominating App...
In the U.S., 71 percent of those with smartphones own either an Android device or an iPhone. But when it comes to smartphone apps, iPhones and Android smartphones are even more dominant: 83 percent of app downloaders, that is, those who downloaded an app in the past 30 days, use iPhone or Android smartphones.
According to Nielsen’s latest data, 44 percent of all U.S. mobile subscribers now have...
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Is Facebook Hiding Your Messages?
There is a tab under Facebook Messages you may have never noticed. It filters out what’s supposed to be less-than-important messages from events and people you have no apparent connection with.
Although it’s not a new feature, the “Other” inbox upsets some users who have only just discovered it and are reportedly missing important messages.
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Holiday E-commerce: Make online shopping a...
Tip #1: Let customers see the value of buying from you
Despite a wealth of available information on how to do things a little “bigger and better” this holiday season, it’s also good to remember that your deals need to cater to the customer, first, foremost and always.
Embrace potential customers by making your e-commerce a positive part of their holiday season, and not a reason they wished the...
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Marketing Wisdom: Your peers share the surprising...
One of my biggest lessons this year has been that social media engagement and success is much more about the conversations you begin and not the messages you push out. When we first implemented social and blogging last fall, we saw it as a way to replicate content in a number of areas, and I think we believed the rest would follow. What I learned [is that] the rest doesn’t follow until you engage...
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Mobile Marketing: A look ahead to 2012
“I think mobile is obviously moving at a critical pace,” says Martin. “And it can often be daunting to try and keep up.”
He mentions one issue in the simple sheer number of mobile applications out there.
“I think the Apple App Store has over 400,000 applications. That makes it more and more difficult to differentiate yourself,” Martin explains.
And it’s not just applications.
Martin says, “A...
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Northwestern addresses big data skills gap with...
Northwestern University is doing its bit to feed the need for analytics skills in this era of big data.
The university’s McCormick School of Engineering this week launched a newMasters of Science degree in analytics and is accepting applications for the inaugural class to kick off next September. Included in the curriculum will be coursework on big data analytics.
The impetus ia an...
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Talent acquisitions: Facebook’s kiss of death
When news of Gowalla’s sale to Facebook came through over the weekend, the site’s future was immediately under scrutiny. It didn’t take long for an answer to come through: while Gowalla co-founder Josh Williams might have prevaricated over the details of the deal, he certainly didn’t mince his words about what would happen next.
“Gowalla as a service will be winding down at the end of...
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Could technology like that in Siri help us detect...
If there was ever a truth in politics, it’s that politicians sometimes stretch the truth. And while fact-checking has been, up to this point, largely a people-driven enterprise, technology may be coming to our aid soon to assist in recognizing when, and if, what we’re hearing is BS.
How so? A graduate student at MIT is developing a new technology that utilizes natural language processing — the...
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Startup entrepreneurs are ‘arrogant and...
The startup economy is well-known for lauding the most successful young entrepreneurs, those twenty-somethings who are turned into millionaires — or even billionaires — through their exploits. Yet there are also plenty of stories about the bad behavior and kill-or-be-killed attitudes that often emerge inside startups.
That’s no coincidence, say a pair of German academics.
In an interview in...
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Motorola Mobility wins injunction against Apple in...
On Friday morning, FOSS Patents reported that the Mannheim Regional Court in Germany ruled in favor of Motorola Mobility in one of the patent infringement cases brought by the company against Apple. It’s a significant ruling that represents a major victory for the company Google is in the process of buying.
The ruling includes an injunction that is “preliminarily enforceable” against Apple...
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Greying consumers are a gold mine for VCs
Most venture capitalists obsess on the latest shiny object for the 18-34 demographic. That’s remarkably shortsighted. The aging U.S. population is a potential gold mine for entrepreneurs who can build technologies to help this huge demographic remain active and stay in their homes as long as possible.
The cohort of Americans over age 55 is massive. “This is a huge market — $3 trillion in...
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November 2011
62 posts
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Tablet Owners Define New Category of Shoppers...
The increasing number of tablet owners in the U.S. is changing the way people shop from in-store to online — 20% of all mobile ecommerce sales now come from tablets and 60% of tablet owners have purchased goods using a tablet.
Tablet users spend an average of one hour and 35 minutes on their devices and typically spend 10-20% more on purchases than shoppers without tablets. By 2016, mobile...
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Britney Spears Is Google+’s Most-Followed User
Ahead of her early 30th birthday this week, Britney Spears has recently dethroned Google CEO Larry Page as Google+’s most-followed person.
Roughly 775,000 people follow the pop star’s Google+ account. In comparison, 15.4 million fans “Like” her Facebook page and 11.4 million followers monitor her Twitter activity.
Google+ was once dominated by techies and the usual early adopters but has been...
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Grooveshark Will Soon Be Destroyed
Remember Grooveshark, the magical website that let you stream any song you wanted, in high quality, for free? Did you ever wonder how such a thing managed to avoid legal annihilation? Trick question! It hasn’t. Its lawsuit death is here.
The Next Web’s Drew Olanoff reports Universal is suing Grooveshark for illegally uploading tracks—at $150,000 a track. That’s a lot per track....
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Divorcing couple ordered to disclose Facebook... →
today:
A Connecticut judge has ordered a divorcing couple to hand over the passwords of their respective Facebook and online dating websites to each other’s lawyers.
[Judge] Kenneth Shluger: “Neither party shall visit the website of the other’s social network and post messages purporting to be the other.”
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